As this year’s National Stationery Show draws near, it’s good to keep in mind that even if you’ve exhibited before, there is always room to learn and grow for your next show.  Today we’re tapping Cyn Thomas from RiverDog Prints for her welcome advice for those returning to NSS for a second (or more!) year.  Cyn is the illustrator, designer and pattern maker at RiverDog Prints and her paper goods and gifts are guided by earth, animals, function, food and cocktails.  You can also find Cyn canning in her kitchen, walking her dog, being outnumbered by her boys and husband, or reading herself to sleep.

1. I wish I had remembered how warm it is during setup in Javits.  I dressed for the weather outside instead of the hella hot environment inside.  Shorts and a tank top next time.

2. I wish I had been more proactive in finding someone to work the show with me.  I had help during setup and break down, but not during the show itself.  Just having someone for one day would have allowed me time to see other booths and visit other designers.

3. I wish I had made the decision to exhibit much sooner than I did this second time around.  Waiting is just procrastinating.  When the emails come in the fall from the show, it may seem too early, but the booths go fast.  I need to ready with a decision, whatever that may be.

Thanks, Cyn!  We especially love the tip about walking the show.  There is so much to be gained from visiting other booths – networking, keeping on top of trends, and building camaraderie, to name a few.

What are 3 things you wish you knew before …? Comment below or send an email to Katie at katie@tradeshowcamp.com.

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